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Title: THE ROLE OF INSTAGRAM MARKETING IN SHAPING VISIT INTENTIONS TO THE JAKARTA MUSEUM OF FINE ARTS AND CERAMICS: THE MEDIATING EFFECT OF PERCEIVED VALUE Authors:Ichwan masnadi, Rahmat Ingkadijaya, Willy Arafah and Hera oktadiana Abstract:This study investigates the role of Social Media Marketing (SMM) on Instagram users’ intentions to visit the Jakarta Museum of Fine … Read more

Title: THE INFLUENCE OF SERVICE QUALITY, PRICE AND PROMOTION ON GRAB CUSTOMER LOYALTY IN WEST MEDAN DISTRICT Authors:Angeline, Jessica, Holfian Daulat Tambun Saribu and Rapat Piter Sony Hutauruk Abstract:This study examines the influence of service quality, price, and promotion on Grab customer loyalty in West Medan District. Using a descriptive quantitative method with data from … Read more

Title: REVISIT DECISION MODEL BASED ON CUSTOMER EXPERIENCE THROUGH SATISFACTION AS AN INTERVENING VARIABLE (Case Study: Sriwijaya Kingdom Archaeological Park, Palembang City, South Sumatra Province) Authors:Reti Purnama Sari, Nurbaeti and Doni Muhardiansyah Abstract:The city of Palembang that tourists must visit is the Sriwijaya Kingdom Archaeological Park (TPKS), which is one of the cultural heritage tourist … Read more

Title: COULD AI HALLUCINATIONS INDUCE STRATEGIC THINKING? Author:Prof dr m s s el namaki Abstract:AI processes in general, and generative AI interactions in particular, could lead to hallucinations. Hallucinative AI statements are incorrect or misleading information resulting from a search by the AI model in malignant or inaccurate data bases or an aberrant investigative approach. … Read more

Title: LEXICONS OF POWER: A SOCIO-LINGUISTIC EXAMINATION OF HIERARCHICAL IDENTITY CONSTRUCTS IN POP CULTURE-NOLAN’S THE DARK KNIGHT TRILOGY Authors:Syed Mohammad Mashiur Rahman and Mohammad Shamsus Sadekin Abstract:This study explores the role of language in Christopher Nolan’s The Dark Knight Trilogy. Words become tools for power, identity, and control in Gotham. Focusing on the trilogy’s three … Read more

Title: THE INTERNATIONAL ACCOUNTING STANDARDS AND THEIR IMPACT ON ADDING VALUE TO FOREIGN INVESTMENTS TO IRAQ Author:Assist. Prof. Dr. Naji Alrikabi Abstract:In an environment of international competition to adding value to foreign investment and the result of development of communications and information technology, mobility of capital across borders, many countries, including Iraq seeks to attract … Read more

Title: GREEN FAIRWAYS, GOLDEN OPPORTUNITIES ANALYZING THE GLOBAL GROWTH OF GOLF TOURISM IN BATAM, RIAU ISLAND Authors:Enly Yunaeni, Willy Arafah, Rahmat Ingkadijaya and Hera Oktadiana Abstract:Golf tourism has emerged as a vibrant and lucrative segment within the global tourism industry, offering destinations a unique avenue for economic diversification and brand differentiation. This paper investigates the … Read more

Title: CHALLENGES OF SPORT TOURISM EVENTS IN INCREASING VISITOR NUMBERS IN BATAM CITY, RIAU ISLANDS PROVINCE Authors:Enly Yunaeni and Myrza Rahmanita Abstract:Batam, one of the largest cities in the Riau Islands, is strategically located near Singapore and Malaysia, making it a key tourism destination in Indonesia. In addition to its natural beauty and thriving manufacturing … Read more

Title: FACTORS AFFECTING INFORMATION DISCLOSURE IN FINANCIAL STATEMENTS OF INFORMATION TECHNOLOGY INDUSTRY COMPANIES LISTED ON THE VIETNAM STOCK MARKET Authors:Dinh The Hung, Tran Mai Kha and Nguyen Le Thao Nghi Abstract:The accounting information presented in the financial statements of listed companies is a crucial factor that significantly influences the market. However, the level of information … Read more

Title: THE EFFECT OF JOB DESCRIPTION AND COMPETENCY ON EMPLOYEE PERFORMANCE THROUGH WORK MOTIVATION AT THE INDONESIAN MIGRANT WORKER PROTECTION SERVICES CENTER (BP3MI) BANTEN Authors:Bajongga Aprianto, Suharto and Iwan Kurniawan Subagja Abstract:This study aims to test and analyze the effect of 1). job description on employee performance, 2). competence on employee performance, 3). job description … Read more