THE IMPACT OF TIKTOK ON STUDENTS’ ACEDEMIC PERFORMANCE IN HANOI, VIETNAM: A STUDY ON SOCIAL MEDIA INFLUENCE
Title: THE IMPACT OF TIKTOK ON STUDENTS’ ACEDEMIC PERFORMANCE IN HANOI, VIETNAM: A STUDY ON SOCIAL MEDIA INFLUENCE Author:Quyen Vo Hanh Abstract:This study examines the impact of TikTok on university students’ academic performance in Hanoi, focusing on the roles of Perceived Usefulness (PU), Perceived Ease of Use (PE), and Content Richness (CR). Using a quantitative … Read more