THE INFLUENCE OF THE LOCAL CONTEXT ON THE MEASUREMENT OF CUSTOMER CONFIDENCE IN THE INSURANCE MARKET
Title: THE INFLUENCE OF THE LOCAL CONTEXT ON THE MEASUREMENT OF CUSTOMER CONFIDENCE IN THE INSURANCE MARKET Author:Mamadou Salla GUEYE Abstract:The article is based on the perception of the confidence that customers have when measuring their situation in the local insurance market. During the process, the work methodology and analytical tools were presented. Finally, the … Read more