Title: THE INFLUENCE OF THE LOCAL CONTEXT ON THE MEASUREMENT OF CUSTOMER CONFIDENCE IN THE INSURANCE MARKET
Author:
Mamadou Salla GUEYE
Abstract:
The article is based on the perception of the confidence that customers have when measuring their situation in the local insurance market. During the process, the work methodology and analytical tools were presented. Finally, the results have reaffirmed the two-dimensional character of a purely emotional concept.
Keywords:¬†thrust, honesty, fidelity, loyalty, responsibility, relationship, total trust in someone or something. “It restores faith in politicians.”
Synonyms: belief, trust, belief, belief, trust, dependency, optimism, hope, hope, expectation, strong belief in anything, based on spiritual conviction rather than evidence.
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