|Title: MANAGEMENT AND CHALLENGES OF DIGITAL ECONOMY IN DEVELOPING YOUTH ENTREPRENEURSHIP AND CREATIVITY|
Ditrick Dismas Mtuka, Pro. Dr. Mahrinasari MS and Prof. Dr. Satria Bangsawan
This study discusses the key factors that paralyze the younger generation in the context of economic thinking when they are using digital accessories and Internet services. Likewise, this study has demonstrated the way forward concerning how to handle this issue. Furthermore, this research found that numerous countries depend on youth economic charities as the key player of economic development, particularly in the digital era. The data was collected through both qualitative and quantitative methods using statistic tools and in-depth interviews. In conclusion, the paralyzed digital economy can be removed through collective digital education and youth involvement in the digital economy, particularly in this technological and innovation era.
|Keywords: Youth; Marketing, Digital, Economics, Development, and Entrepreneurship.|