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THE INTEGRATION OF CULTURAL, HISTORICAL AND EDUCATIONAL ELEMENTS IN CULTURALIZED GAMES TOWARDS CONSUMER ENGAGEMENT AND PURCHASING BEHAVIOR AMONG VIETNAMESE YOUTH

Title: THE INTEGRATION OF CULTURAL, HISTORICAL AND EDUCATIONAL ELEMENTS IN CULTURALIZED GAMES TOWARDS CONSUMER ENGAGEMENT AND PURCHASING BEHAVIOR AMONG VIETNAMESE YOUTH Authors:Quan Nguyen Van and Minh Do Luong Abstract:This study investigates how cultural, historical, and educational elements embedded in culturalized games influence consumer purchasing behavior through the mediating role of consumer engagement among Vietnamese youth. … Read more

LIVED EXPERIENCES OF ALTERNATIVE LEARNING SYSTEM (ALS) SENIOR HIGH SCHOOL TEACHERS IN THE PROVINCE OF ALBAY

Title: LIVED EXPERIENCES OF ALTERNATIVE LEARNING SYSTEM (ALS) SENIOR HIGH SCHOOL TEACHERS IN THE PROVINCE OF ALBAY Author:Ma. Hazel O. Nidea Abstract:This study examines the lived experiences of fifty-two (53) Alternative Learning System (ALS) Senior High School (SHS) teachers in the province of Albay, Philippines, to gain insight into their personal and professional realities in … Read more

GLOBAL BUSINESS TRANSFORMATION IN THE POST-PANDEMIC ERA: ECONOMIC AND STRUCTURAL IMPLICATIONS OF COVID-19

Title: GLOBAL BUSINESS TRANSFORMATION IN THE POST-PANDEMIC ERA: ECONOMIC AND STRUCTURAL IMPLICATIONS OF COVID-19 Author:Adina Ioana SAPLONTAI BOTIȘ 1 Abstract:The COVID-19 pandemic generated unprecedented disruptions across the global economy, fundamentally transforming business operations, international trade, and investment patterns. This study examines the macroeconomic and sectoral impact of the pandemic on global business dynamics, with particular … Read more

ADJUSTING THE PBO UNDER IAS 19 (PROJECTED UNIT CREDIT) IN VENEZUELA AMID HYPERINFLATION AND VOLATILE DEMOGRAPHIC ASSUMPTIONS: A TECHNICAL DEFENSE OF AN ADJUSTMENT FACTOR

Title: ADJUSTING THE PBO UNDER IAS 19 (PROJECTED UNIT CREDIT) IN VENEZUELA AMID HYPERINFLATION AND VOLATILE DEMOGRAPHIC ASSUMPTIONS: A TECHNICAL DEFENSE OF AN ADJUSTMENT FACTOR Authors:Dr. Evaristo Diz Cruz and Dr. Jeffrey Query Abstract:In the Venezuelan context—characterized by episodes of hyperinflation and heightened macroeconomic volatility—the demographic assumptions that materially affect the measurement of defined benefit … Read more

FACTORS AFFECTING THE ADOPTION OF BLOCKCHAIN TECHNOLOGY IN THE BANKING SECTOR IN VIETNAM

Title: FACTORS AFFECTING THE ADOPTION OF BLOCKCHAIN TECHNOLOGY IN THE BANKING SECTOR IN VIETNAM Author:Thuy Linh Do Abstract:This study aims to identify and measure the impact of factors influencing the adoption of Blockchain technology in Vietnamese commercial banks amidst the rapid digital transformation. The research model is developed based on an integration of the Technology … Read more

METHODOLOGY FOR BUILDING EFFECTIVE ONBOARDING TO REDUCE EMPLOYEE TURNOVER

Title: METHODOLOGY FOR BUILDING EFFECTIVE ONBOARDING TO REDUCE EMPLOYEE TURNOVER Author:Tetiana Boiaryn Abstract:This article synthesizes 15 studies of colleagues onboard and organizational socialization to achieve practical functioning to reduce voluntary departure. Directed by social exchange, working inputs and perspectives of JD-R, we map how to prepay, clarity, structured learning, large systems and rhythm of them … Read more

HOW SERVICE QUALITY SHAPES CUSTOMER SATISFACTION AND LOYALTY IN B2B CONSTRUCTION SERVICES: A PLS-SEM STUDY OF PT BRANTAS ABIPRAYA

Title: HOW SERVICE QUALITY SHAPES CUSTOMER SATISFACTION AND LOYALTY IN B2B CONSTRUCTION SERVICES: A PLS-SEM STUDY OF PT BRANTAS ABIPRAYA Authors:Erwin Dwiyanto, Satria Wiga Trenggana, Dediek Isqak and Ahmad Syamil Abstract:State owned construction enterprises face intensifying competitive pressure and budget efficiency constraints that necessitate effective customer retention strategies. Accordingly, this study aims to examine the … Read more

HYBRID SENSING AND CLOUD DEPLOYED AGENT MESH FOR AI‑DRIVEN TRAFFIC OPTIMIZATION IN CONGESTED CITIES

Title: HYBRID SENSING AND CLOUD DEPLOYED AGENT MESH FOR AI‑DRIVEN TRAFFIC OPTIMIZATION IN CONGESTED CITIES Authors:Florin Andreescu and Dorin Simionescu Abstract:Urban traffic congestion in crowded cities is increasingly shaped by short term demand fluctuations, spillback formation, and heterogeneous vehicle dynamics, which challenge fixed time signal plans and reactive controllers. This paper proposes an AI-enabled intersection … Read more