Title: CULTIVATION MODEL FOR NEW BUSINESS TALENT IN CHINA: A MULTI-CASE STUDY BASED ON THE GROUNDED THEORY
Authors:
Pengbin Gao, Xue Li, Chunjia Hu*
Abstract:
The construction of new business disciplines represents an important strategic response by Chinese higher education to the transformation of the digital economy era. However, the systematic understanding of its practical form and internal logic in academia is still insufficient. This study uses literature on the cultivation of new business talents from 46 universities as the data source, and employs the procedural grounded theory method to identify twenty initial concepts through open coding and aggregate them into seven subcategories. The seven subcategories are classified into four main categories through main axis coding: goal orientation system, support guarantee system, path implementation system, and evaluation feedback system. Finally, the core category of four-dimensional synergy is condensed through selective coding. The research results indicate that the cultivation of new business talents presents an integrated logic of “concept guidance, resource support, path driving, evaluation closure”, which is essentially a complex adaptive system that achieves value co-creation through continuous interaction of multiple subjects and factors. Based on this, this study constructs a theoretical model of four-dimensional synergy for the cultivation of new business talents, revealing the synergy mechanism and evolution law between various elements, and proposing classified implementation path suggestions based on the practical differences of different types of universities. This study provides an integrated framework for the theoretical deepening and practical innovation in new business talent cultivation.
Keywords: New Business Education, Talent Cultivation Model, Grounded Theory, Four-dimensional Synergy.
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