Title: THE IMPACT OF COLLABORATE TO OPEN NEW OPPORTUNITIES FOR BUSINESS DEVELOPMENT: INSIGHTS IN STRATEGIC CHOICE THEORY
Authors:
Iis Elisah, Tumik Kristianingsih and Wilhelmus Hary Susilo
Abstract:
This study aims to determine and analyze within strategic choice to make renewal and repositioning for the success of scientifically based companies with cornerstone of the Strategic Choice Theory. This research is in the form of a proposal for the formation of alternative business models in state-owned enterprises (SOEs). A business collaboration activity can improve and open new business opportunities to achieve sustainable and highly competitive business development and success rates.
Keywords: Collaboration, renewal, repositioning, the strategic choice.
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